Agile Content Conference

Dates for your diary – 2017 digital conferences for university web teams

Lots of us will be starting the new year identifying suitable conferences for professional development. I’ve pulled together this list of potential conferences for web professionals working in the university sector. It’s UK dominated with the odd event in nearby…

Print outs on the wall

Bringing Google Analytics to life with a guillotine

We’re temporarily housed in a larger office than normal over the summer so I took the opportunity to use the bare white walls to map out some of our information architecture. On one wall we’ve got printouts of all the…

Universities and the Web use Google Cardboard for the first time

Five predictions for 2016

1. VR-tainment Virtual Reality looks set to become mainstream in 2016, reaching a projected 10.6 million consumers. VR headsets are decreasing in value, such as the $99 Samsung Gear, whilst cheap alternatives are being offered by Google Cardboard, including instructions…

ios versus android

Getting to know your audience – iOS or Android

After a lengthy time away on extended paternity leave, I feel now is the time to start back with UATW. I have always been interested in how different audiences respond and view content and have always held the belief that…

Screenshot of YouTube Creator Studio video listin

Why we transcribe

I’m going to write about our filming of open day talks separately, but a blogpost last week from Brian Kelly had me thinking about one particular aspect first. Brian highlights a web accessibility workshop being given at IWMW this year…

University of Lincoln bookmark

Lincoln’s open days landing page excels

The (chance/targeted?) delivery of a University of Lincoln bookmark through my letterbox last week prompted a visit to their open days landing page – www.lincoln.ac.uk/opendays. I was immediately impressed with the page. I liked the use of video – subtle…

Google analytics

What goals should we set on course pages?

The topic of goal setting within Google Analytics came up in a meeting this morning. Goals can be used to measure how well your website is performing and how well it is meeting marketing objectives. Goals identify an action carried…

journal and phone

Digital sign up

Research found that almost 50% of respondents would be more likely to purchase products/services on their mobile if they could do so with just two clicks, rather than having to input card/address details – and this is particularly true of…

404 Page not found

Modern approaches to university 404 error pages

Trying to get a snapshot of UK university homepages last week, I inadvertently screengrabbed the error page generated by 133 of them. 404 error pages have for a long time been an opportunity for websites to try something different. Here’s a few approaches…

Agile Content Conference

Government Digital Service at the Agile Content Conference

Together London’s Agile Content Conference in mid-January brought together six speakers looking at how Agile methods can be applied to content. There’s only one university (Liverpool) listed in the attendees of their events, but there’s great lessons here for higher…